"Clubhouse Nights" wasn’t just another brand event. It was a message.

A new kind of energy lit up the Brooklyn waterfront—one that blurred the lines between sport, music, fashion, and nightlife. Clubhouse Nights at Duggal Greenhouse wasn’t just about tennis. It was about cultural momentum.

Tennis became the stage. The audience became the story. And the court? A canvas for a cultural moment.

BROOKLYN, BUT MAKE IT ELECTRIC

Inside Duggal Greenhouse—a soaring, 35,000 square foot shipbuilding facility turned cultural landmark—attendees showed up in full force, with DJs, designers, creators, and athletes alike.

The space pulsed with energy as tennis superstars, including Ben Shelton and Flavio Cobolli, rallied just feet from packed bleachers, where the real match was happening: youth culture meeting heritage sport and content creators meeting tennis superstars.

Duggal Greenhouse served as the epicenter of On’s industry-wide seismic disruption.

A SPORT, RECLAIMED

Tennis has always carried symbolism—of exclusivity, of class, of order. But Clubhouse Nights flipped that narrative.

Here, the sport wasn’t behind velvet ropes. It was immersive, loud, alive, surrounded by architects of culture, bright lights, and iPhones capturing every swing. It became part of nightlife. Part of fashion. Part of how a new generation of tennis brands expresses itself.

No rules. No restrictions. Just movement, music, and innovative momentum.

THE VENUE THAT MAKES IT POSSIBLE

There’s no venue in the city like Duggal Greenhouse. And that’s not just because of our massive open layout, or uninterrupted skyline views, but also because of what we represent as an event space.

At the Greenhouse, we host cultural moments that become movements. A space built for scale and spectacle, but always with intention. From luxury fashion activations to genre-bending brand activations like Clubhouse Nights, it’s where brands, artists, and communities come together to create something that doesn’t just look good—but feels brand new.

VISIONARY INNOVATION NEEDS SPACES THAT CAN MATCH THE AMBITION

That’s why Clubhouse Nights was a hit. It wasn’t an “event” in the traditional sense. It was a glimpse into where culture is going.